Patronage
[ Politics & Society / Social interaction ]
… matter, the length and the format of the book he wanted to undertake – often large-scale enterprises like a multi-volume history or a collection of engravings that had high production costs – and then tried to find as many buyers … besides obtaining the book, was the inclusion of their names in a list of subscribers printed at the front of the volume. Due to the public nature of the list and the mutually supportive role of social association (both subscribers and …
Aristocracy | Art | Commerce | Exhibitions | Literature | Patronage | Subscription
Encyclopedia
Kit-Cat Club
[ Association / Associational culture / Politics & Society ]
… used Kit-Cat dominated subscription lists to fund his publication of Caesar’s Commentaries (1712), the first collected volume of essays from The Tatler (1710), and Steele’s bestselling pamphlet The Crisis (1714). He treated the Club’s …